Full Job Description
Join Our Team as a Digital Content Strategist at Amazon in Somerset, Kentucky
Amazon, a global leader in e-commerce and technology, is seeking a talented and passionate Digital Content Strategist to join our Somerset, Kentucky team. This is an exciting opportunity to be part of a reputable company that is constantly innovating and redefining the way customers engage with digital content.
About Us
At Amazon, we strive to build the most customer-centric company on Earth. Our mission is to continually expand our offerings and enhance the customer experience through innovative solutions. As a pioneering company, we prioritize creativity, collaboration, and customer satisfaction. Join us in creating cutting-edge content strategies that will engage millions of customers and shape the future of digital interaction today!
Role Overview
The Digital Content Strategist plays a critical role in crafting and executing content strategies that align with Amazon’s overall business objectives. You will work closely with cross-functional teams to create innovative content that not only drives engagement but also builds brand loyalty. Your primary responsibility will be to develop a comprehensive content calendar, manage editorial workflows, and ensure all content is optimized for search engines and user experience.
Key Responsibilities
- Develop and implement a multi-channel content strategy that aligns with the company’s mission and goals.
- Conduct extensive research to understand various audience segments and their content consumption habits.
- Create high-quality, engaging content that resonates with targeted audiences across multiple platforms, including websites, social media, and email marketing.
- Utilize search engine optimization (SEO) best practices to enhance content visibility and drive organic traffic.
- Collaborate with marketing, design, and development teams to ensure cohesive messaging and high-quality content production.
- Monitor and analyze content performance metrics and user engagement; adjust strategies based on data-driven insights.
- Stay updated on industry trends, emerging technologies, and competitor strategies to identify opportunities for innovation.
- Manage the editorial calendar, ensuring timely delivery of content across various channels.
- Lead brainstorming sessions and workshops to generate innovative content ideas and strategies.
- Develop guidelines for tone, voice, and style to maintain brand consistency across all digital communication.
Qualifications
To excel in the role of Digital Content Strategist, candidates should possess the following qualifications:
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- Minimum of 3 years of experience in digital content strategy, content marketing, or a similar role within an e-commerce or technology environment.
- Strong understanding of SEO principles and best practices.
- Proficiency in content management systems (CMS) and analytics tools, such as Google Analytics, SEMrush, or similar platforms.
- Exceptional writing, editing, and verbal communication skills.
- Ability to manage multiple projects and prioritize tasks effectively in a fast-paced environment.
- Strong analytical skills with the ability to interpret data and translate insights into actionable strategies.
- Creative mindset with a passion for developing compelling digital content.
Why Join Amazon in Somerset?
As a Digital Content Strategist at Amazon, you will have the opportunity to work alongside some of the best minds in the industry. We offer an inclusive workplace that fosters innovation, allows for creative thinking, and supports personal and professional growth. Benefits include:
- Competitive salary and performance-based bonuses.
- Health, dental, and vision insurance plans.
- Retirement savings plans with employer matching.
- Generous paid time off including vacation, sick leave, and holidays.
- Opportunities for career advancement and professional development.
- A vibrant company culture that encourages collaboration, creativity, and inclusion.
- Access to cutting-edge technology and resources.
- Employee discounts on Amazon products and services.
How to Apply
If you are ready to take your career to new heights as a Digital Content Strategist and contribute to a leading global organization, we want to hear from you! Please submit your application that includes your resume and a cover letter outlining your relevant experience and why you believe you are a perfect fit for this role at Amazon in Somerset, Kentucky.
Final Thoughts
Join Amazon as we continue to innovate and enhance the e-commerce experience for our customers. In the role of Digital Content Strategist, you will not only have a significant impact on our marketing efforts but also be a key player in shaping how our brand connects with consumers. We look forward to welcoming you to our Somerset team!